Bobo Choses or how to keep your childlike soul? The Spanish clothing brand founded in 2008 was designed for women and men who are not afraid to return to childhood. Sold in 48 countries around the world, Bobo Choses is the first Spanish brand of eco-responsible and playful clothing for adults and children.
L'Exception had the pleasure of hosting the brand for an unprecedented pop up, within its concept store located at La Caserne in the 10th arrondissement of Paris, with a marine decor and the sweet smell of vacation. The event allowed the brand to approach a varied public, curious to discover the new collection "Living in a Shell".
Each Bobo Choses clothing collection tells an inspiring story brought to life through bold colors, playful prints and comfortable fits. At Bobo Choses, fashion is a playground where we love to let our imaginations run wild. Playfulness, curiosity, innocence, creativity, imagination and humor, are words that best describe the Bobo Choses brand.
The essence of the new Bobo Choses spring/summer 2023 collection, "Living in a Shell," was born in the sea. It includes dresses, ensembles, or even colorful cotton or linen t-shirts and sweatshirts with nautical prints, shells, mother-of-pearl patterns and swimmers. This new Bobo Choses collection also plays with words and typographic prints. The "Living in a Shell" collection is also a tribute to color.
To promote it, Bobo Choses and L'Exception enlisted the help of engaged illustrator Marine de Quentin to create postcards inspired by the Living In A Shell collection. Seashells and fine sand were at the rendezvous !The evening was a great success, a quality dj set and guests from the fashion world, influencers, press, as well as our VIP clients were able to discover a preview of the Living in a Shell collection pieces.
Following this launch party, L'Exception customers had access to an exclusive Bobo Choses pop-up for 2 weeks within our boutique, where the new pieces of the new collection were displayed.
The Bobo Choses women's clothing you can find at L'Exception offers an array of unique pieces that are a breath of fresh air. Vibrant colors and bold prints are at the heart of every Bobo Choses collection. You'll discover a range of basics that can easily be paired with more original pieces, but also colorful dresses ideal for sunny days, but also swimwear to spend a summer with a clear conscience.
The Spanish brand works in a former toy factory towards the Mediterranean Sea taking advantage of the know-how of local manufacturers. The Bobo Choses collections are produced sustainably, using quality materials, reusing and recycling part of them. And yes, some of the clothes are made in Spain! Bobo Choses pays special attention to its social and environmental footprint by continuously improving the sustainability of its production processes and striving to create environmentally friendly products.
Responsible fashion is the future of fashion. The L'Exception boutique is committed to offering committed, eco-responsible clothing brands, such as Bobo Choses, to encourage them to reduce their environmental impact and support a more just and equitable fashion industry.
On the occasion of the launch of the new Levi's pair, a pop up and a party was organized in our store. On the program: Dj set, the speech of the creator, guests of Exception.
The holidays are well and truly over, it is time to look at the official calendar of Parisian outings and activities not to be missed at the end of 2019...
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