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Shop the look
From 24th May – 27th June, L’Exception will host the Le Coq Sportif Pop-Up store. An iconic sportswear outfitter, the French brand will be celebrating the release of its latest collection – proudly Made in France: La Blazon.
A historic label that continues to reinvent the essence of athleisure, this season the brand is back with this collection of unisex trainers – La Blazon. A minimalist profile with elegant detailing, each one of these limited edition trainers has been exclusively crafted by France’s most esteemed footwear manufacturer, de la Compagnie Vosgienne de la Chaussure. Founded in 1986, this unique company is celebrated for its use of historical savoir-faire and modern approach to artisanal craftsmanship. A creative confluence – each of the six models has been crafted from the very finest European leather, ensuring ultimate quality and provenance.
Shop the look
Shop the look
La Blazon, which takes its name from the Knights of the Middle Ages, was once used on shields to symbolise a family or clan. Today, that same sense of emblematic resonance is used by sports clubs and football teams to identify themselves. Transposed onto each pair of trainers in the same manner, a hexagonal colour pop heel tab tells the tale of Le Coq Sportif, with each colourway connected to a core value to elevate the flawless white leather upper.
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