From his early age, Cyril Paillot is passionate about the world of fashion and creation. Growing up in Cholet, a textile center, the young man begins to make his own clothes at the age of 15. Its singularity and its assurance give it a distinctive and highly talented style.
After many experiments in this field, Catimini, the Jean Bourget house, One Step or IKKS, his need to create his own brand obsessed him.
In order to fully express his creativity, in 2011 he created his own brand, NUE 19.04.
"NUE" for the original woman who inspires him. "19.04" day and month of birth.

Cyril Paillot creates a ready-to-wear style with a nervous, sharp, powerful, or unstructured style that sticks to the soul and engages in a real clothing identity. His approach is personal and does not follow fashion trends or trends. He follows his intuitions in order to propose an unalterable and timeless universe.

Its collections offer racy and authentic pieces, inhabited by suppleness, delicacy and lightness while mixing materials and sumptuous cuts. NUE 19.04 uses and controls the length, fluidity, ultra-femininity and finishing of each creation. The woman dresses in a paradox, at once wild and fragile, sensual and indomitable.