Its name comes from the fusion of the nicknames "Adi" (from Adolf) and the first syllable "Das" from Dassler.
The Adidas story is distinguished by its commitment to innovation, sporting performance and design. The brand pioneered the introduction of spiked shoes, revolutionizing the world of soccer and other sports. Over the years, Adidas has collaborated with celebrities and renowned athletes, reinforcing its reputation in the world of sport and popular culture. The three-stripe logo has become a global symbol of quality, style and innovation. Today, Adidas offers an extensive range of products, including apparel, accessories and sports equipment for a variety of disciplines. The brand remains a major player in the fashion and sports industry, combining its heritage with the cutting edge of technology and fashion.
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